Complementary
Bank of America used the colors Red and Blue because they are the colors of the American Flag, the Country which they are based in.
Warm
Tesla choose the color red because it is synonymous with Energy, Courage, Competitiveness, and Innovation. Sense the company is mainly focused on innovating cars, and using electricity as opposed to gas, the color makes sense.
Adobe, a company who's main focus is their Creative Software may have chosen red not only because it grabs your attention, but also because of their power and influence in the industry.
Cool
Dunder Mifflin, a paper company, chose Blue for their logo because of Blue's association with power and stability. As a Paper Provider, other companies rely on them to provide paper, a necessary part of most businesses, so other companies want stability.Olathe Northwest used the color royal blue, most likely to emphasize dominance, royalty, and knowledge. As a high school, they compete in sports, and academic areas, so the subtle, yet meaningful color was an appropriate choice.
Monochromatic
Photoshop has a monochromatic blue color scheme. They probably went with this kind of simplistic design, because of how simple, and appealing it looks in the task bar/dock. As an application, you want the design to be cool, and grab your attention, but at the same time blend in with the rest of your applications.
PayPal went with a simplistic monochromatic color scheme as well, choosing blue as their color. I think they choose blue as their color because as an online payment service their products need to be safe and secure, which is what the color blue corresponds to.
Triad Colors
Instagram's new logo utilizes the colors purple, red, and orange in order to make a visualizing appealing gradient. The red and yellow stand out on your home screen, but the purple calms down the 2 otherwise bright colors.
Mozilla went with 3 colors (blue, orange, and yellow) making it a triad color scheme. I think they went this direction because the orange and the yellow stands out, and grabs your attention, but the blue gives it a sort of clam feeling.
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